DIGITAL SOCIAL CAPITAL ON CAREER SUCCESS IN DIGITAL NATIVES AND DIGITAL IMMIGRANT EMPLOYEES

Closed

Anang Kistyanto, Muhammad Fajar Wahyudi Rahman, Budiono Budiono, Nurul Indawati, Bima Yatna Anugerah Ramadhani, Ina Uswatun Nihaya

2025 Journal of Theoretical and Applied Information Technology Vol. 103 Issue 2 Article Cited by 1 Quartile

Abstract

This research aims to explore the implications of the industrial revolution 4.0 on the development of the concept of social capital (digital social capital) on employee career success in Indonesia. This study uses a quantitative approach. The research hypothesis was tested using Partial Least Square-Structural Equation Modeling (PLS-SEM) with multi-group analysis (MGA) using Smart-PLS 4. The sample was 215 respondents (101 digital native groups and 114 digital immigrant groups) in Indonesia. The research results found that digital social trust had a positive effect on the career success of digital natives and digital immigrants. Digital social cliques have a positive effect on the career success of digital natives. However, digital social cliques do not affect the career success of digital immigrants. Digital social networking does not affect the career success of digital natives and digital immigrants. Digital social obligation does not affect the career success of digital natives. However, digital social obligation has a positive effect on the career success of digital immigrants. Career success can be studied with a broader interpretation based on digital social trust, digital social cliques, digital social networks and digital social obligations. © Little Lion Scientific.

Affiliations

Management Study Program, Universitas Negeri Surabaya, Surabaya, Indonesia; Digital Business Study Program, Universitas Negeri Surabaya, Surabaya, Indonesia