Wahyu Mahesa Miarta, Muhammad Danu Winata, Rizqi Mutqiyyah, Muhammad Abduh, Muhammad Fakhri Wijayanto
This document investigates the influence of Artificial Intelligence (AI) on communication within Indonesia's digital society. It systematically reviews the literature and conceptualizes the Prompt Society, which describes the condition wherein communication becomes procedural and algorithmically mediated. The automation of reflexivity, cognitive dependency, and algorithmic power describes the three highly interlinked dimensions identified. The author demonstrates the reconfiguration of social agency and interaction, communication, and the human process of social interaction by moving from a reflective conversation to simple procedural prompting. The author acknowledges the need for critical intervention in algorithmic literacy to preserve ethical and reflective communication. © 2026 The Authors, published by EDP Sciences.
Universitas Negeri Surabaya, Department of Communication Science, Magetan Campus, Indonesia; Nalanda University, Department of Ecology and Environment Studies, Bihar, India
